How to Add Users to your Google Analytics Account

Peter A. Liefer II | Posted: December 4th, 2013 | Updated: July 2nd, 2020

Google Analytics has long been one of the best FREE tools to see detailed statistics on your website’s traffic and its sources plus helps measure conversion and sales.

One question we often encounter with our customers who’ve had their accounts for a while now, would be how to add other users to their Google Analytics Account? How can I grant them Access to our Google Analytics Account? It’s actually pretty easy.

Step 1. Login to your account
Google Analytics Login Page

Step 2. Once logged in, look to the top right part and click on the tab that says admin
Google analytics admin tab

Step 3. It will show you a dashboard similar to the image below. Use the menus – which you can see on top of the columns, to select account, property or view you want.  To add someone at the account level, click user management under that column.  Same goes for Property or View Profile column. If you want someone to view all websites under a certain account then click account. If you want them to see just a certain website only, click property or view.
Google Analytics

Step 4. Once you click user management, just add the email address of the user you want to grant access to, check if you want the user to just be able to read & analyze, collaborate, edit or manage user. You may opt to check or leave unchecked the box that says Notify this user by email. Click Add and you’re done. They should be able to gain access to the Google Analytics account using the email you just added. Told you it was easy.
google analytics user management

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