Link building is the process of establishing relevant inbound links to your website with the goal of achieving higher rankings with major search engines and driving targeted traffic to your site. It is one of the major aspects of SEO that needs careful planning and strategy.
As early as the 1990s, search engines view links as a popularity score. If more websites are linking to you, your chances of placing on top of the search results will be higher. But as time passes, search engines modified algorithms and how they measure and evaluate inbound links to a website. Today, they put less weight on quantity and focus more on the authority and relevance of the websites where your inbound links come from.
Building Effective Inbound Links
Link building is a crucial and challenging part of SEO. If not done appropriately, it can affect your rankings and the rest of your internet marketing campaign.
PrimeView can help build effective inbound links to your site. We can tailor a link building campaign optimized for your specific niche. The keywords you want to rank for along with its verticals will be used in order to make link building appear natural to the search engines.
Top search engines like Google and Yahoo determine site relevancy according to the linkage patterns of a website. The more credible the incoming link, the higher value it will receive from search engines—which ultimately results to a higher ranking.
Staying on Top
Search engine algorithms can change without warning, and effective link building practices evolves along with it. PrimeView stays abreast with the latest developments in SEO, ensuring that all of our campaigns are in-line with changes in search engine parameters and requirements.
When you work with PrimeView, you can rest assured that the strategies applied on your website is up-to-date, adheres to search engine requirements, and will remain on top despite market changes.