Maintaining your Pay Per Click bids keeps you on top of all the other competitors. They will change their bids to surpass yours and by checking it daily this can be avoided. The keywords you choose will target certain traffic to your site. Keywords need to be chosen appropriately for the services or products you are selling. We will help you find effective keywords and send you a report so you can pick which words you want to pay for.
The PPC report will have the amount of times your keywords are searched as well as the bid cost for each word. The bid will change daily around the price given to you but not by much. The reason it changes is based on how much that word is searched the day before. If it is searched periodically that day, the price will rise and if not at all, it will lower. These changes are monitored by the PrimeView marketing department, and we make the necessary modifications to your account to keep it running for the time period specified.
Read about our PPC Frequently Asked Questions Here