3 Valid Reasons to Hire a Digital Marketing Agency ASAP

Let’s set the record straight: About 90% of small businesses use marketing, whether traditional, digital, or a combination of both. In addition, 95% of small businesses intend to expand their marketing budgets, and 63% invest most of their digital marketing funds in social media. In addition, the global digital advertising and marketing industry will be worth a whopping $786.2 billion by 2026, proving that online marketing works and is crucial for businesses of all sizes.

Your business needs to up its internet marketing game to stay competitive. However, doing it on your own may not cut it, or at least not anymore. Between managing your business, employees, clients, and everything in between, you barely have time to think about posting on social media, let alone crafting an effective digital marketing strategy.

The solution is simple: hire a digital marketing agency in Phoenix, Arizona, to take the reins. A company like PrimeView has the experience, skills, and resources to take your online marketing to the next level, allowing you to focus on what matters most – running your business.
 

 

What Does a Digital Marketer Do?

A digital marketer leverages websites, social media, and other digital channels to connect with customers, increase brand visibility, and promote products and services.

Given the role’s diverse nature of responsibilities, digital marketers wear many hats. They must develop proficiency in various skills and technologies to remain competitive in the continuously growing digital media channels they use to plan, create, implement, manage, and track campaigns.

In brief, a digital marketer’s responsibilities include but are not limited to:

• Search engine optimization (SEO)
• Pay-per-click (PPC) advertising
• Social media marketing
• Content marketing
• Email marketing
• E-commerce marketing
• Public relations and reputation management
• Marketing analytics and reporting
• Collaborating with web developers and designers

A good digital marketing company has the expertise and tools to help you thrive in all of the above, leading to the benefits outlined below.
 

 

Why Your Business Needs Digital Marketing Help

If you need further convincing, here are the top reasons to hire a digital marketing agency now.

1. Get More Leads and Grow Your Sales

An internet marketing agency can help you attract high-quality leads and turn them into customers through the following:

Get high-ranking web pages

Only 0.63% of users go to Google’s second page to find what they’re looking for. That’s not even 1% of all users!

A website is your digital storefront; digital marketers can optimize it for search engines and user experience. With a strategic content marketing campaign, they will fill your site with helpful and valuable blog posts, videos, and resources to rank you higher in search results, increasing your visibility and turning you into an authority in your industry.

Launch campaigns that generate site traffic

Sending monthly newsletters, encouraging social media engagement, and running pay-per-click ads are other effective ways to increase brand awareness and drive more prospects to your site. Digital marketers brainstorm, create, deploy, oversee, and analyze such campaigns to help you attract new customers and boost sales.

Improve competitive awareness

The best digital marketing agencies provide analytics and metrics to help businesses gain deep insights into what’s working and what’s not. Then, they optimize your content and campaigns to improve lead generation and conversion rates over time.

2. Access Cutting-Edge Strategies and the Latest Technologies

Digital marketers stay updated on the latest industry trends and technologies, so you don’t have to.

Keep up with the latest algorithms and platforms

The digital landscape is always changing. One day Facebook is the hot spot, the next it’s TikTok. Expert digital marketers know they must stay on top of the latest social media platforms, search engines, algorithms, analytics services, SEO tools, and more. They leverage these technologies for your business ahead of the curve, staying steps ahead of your competitors.

Benefit from tested strategies

Experienced digital marketers know what works based on years of working with businesses in and out of your industry. They can hit the ground running with proven strategies to help you achieve your key performance indicators, from boosting brand awareness and increasing traffic to generating more leads and driving sales.

Save time and money

Doing digital marketing by yourself requires a commitment to stay current with trends, learn new skills, and execute campaigns. When you work with an agency, they handle all the details. Plus, they often have access to resources and can negotiate better deals with vendors, saving you money in the long run.

3. Free Up Your Time to Focus on Your Core Business

When you hire an internet marketing agency in Phoenix, AZ, you can reclaim your most valuable asset: TIME. Running marketing campaigns, studying and following trends, and managing multiple social media accounts demand time and effort. As a business owner, your time is better spent focusing on high-level strategizing, product development, customer service, and actually running your company.

A marketing team can develop customized strategies, create quality content, run social media profiles, optimize your site, and analyze the results to make data-driven decisions. With these critical tasks off your plate, you’ll have more hours to devote to expanding your business instead of spreading yourself too thin.
 

 

The Bottom Line on Why You Should Hire Digital Marketers

If you’ve made it this far, you’re clearly serious about growing your business. The truth is, you can’t afford to ignore your company’s digital marketing needs. The world is online; your customers are online. If you’re not marketing on the internet, your competitors will leave you in the dust. Does it cost money? Yes, but consider it an investment that will pay off tenfold. An excellent digital marketing agency has the knowledge, tools, and expertise to help you grow your business. They’ll boost your visibility, connect you with new customers, and ultimately drive more sales.

Get Customized Digital Marketing Services from PrimeView

While an agency may seem like an added cost, the time savings and results can far outweigh the investment. PrimeView has teams dedicated to social media management, SEO content creation, PPC advertising, analytics, and more. When each marketing channel has specialists fully focused on the task at hand, your campaigns will be far more effective.

Don’t miss out on new business opportunities and revenue. Take your business to the next level – work with PrimeView and let the results speak for themselves. Organized marketers like us are 397% more likely to report success.